South Africa’s wine industry is poised for a robust recovery in 2025, with early projections signaling an optimistic outlook.
Wine tourism is seeing a surge in popularity, with more than one million global searches for wine tasting experiences recorded in the past month.
South Africa’s vineyards, known for their Pinotage and Chenin Blanc grapes, are bracing for a hit after 30 per cent US tariffs left them at a sharp disadvantage to their international winemaking rivals.
Founded in August 2024, the Chardonnay Association of South Africa serves as the unifying voice for more than 70 wineries that blend innovation with a deep respect for terroir.
South Africa's wine industry is a multi-billion-rand sector supporting more than 250 000 jobs and forming a critical part of our agricultural and cultural identity. Yet wine consumption is declining, especially among younger consumers who are more health-conscious and often unsure where wine fits into a modern lifestyle.